Mar 13th 2015

Search Saturation

Dominate SERPs for better web presence.

If you pay for it, you can get the top spot for advertising (or paid-for) links on a search engine result page (SERP), and if you have an effective online marketing campaign with outstanding search engine optimization (SEO), you can have the top spot in the organic search engine rankings. But what about all the other links on the page? With search saturation, your business can not only appear on the first page of Google, but dominate the page with paid links, organic web pages, local listings and mapped results.

Increased Exposure: The Goal of Search Saturation

Increased exposure for your online business can be turning point from getting by to being completely successful. When you are able to increase your search saturation, you can push competitors off the front page of Google and other search engines, leaving you to reap the benefits.

At Gainesville Marketing in Gainesville, we use search saturation strategies that rely on several techniques in order to get your business mentioned more. How can we do it?

  • Aggressive SEO tactics that will get your social media posts, business blogs, online press releases and other individual web pages to rank on SERPs.
  • Pay-per-click (PPC) advertising and marketing so you can reel in potential consumers more effectively.
  • Paid listings that top the page so your business if the first thing consumers see.
  • Local business listings and mapping apps that include your store or office location with ease.

What’s the Point of Search Saturation?

We’ve heard it all from clients who want to make sure their investments aren’t going to waste. We implemented search saturation services as a revolutionary strategy to improve your Internet marketing campaign. Once your website ranks on organic search engine results, it’s time to kick your SEO strategy into high gear and make sure all of your relevant pages are ranking. When your business’s advertisements, PPC links, web pages and local listings appear throughout a results page, consumers are going to take notice.

In order to deliver these kinds of results, we opt for the most aggressive SEO and Internet marketing strategies that best suit your business and your needs. With better SEO on every web page, and optimized PPC campaigns, your business will soon dominate the SERPs of all the most relevant keywords.

We begin our search saturation services with an audit of your pre-existing website, PPC marketing, local SEO strategies, and other content and social media marketing opportunities. If we’ve already worked on your website in the past, then implementing new techniques can be completed more quickly. Once we understand where your business sits on SERPs, we can create a customized plan to reach a higher level of search saturation.

What can we use to improve your search saturation?

  • YouTube videos
  • Social media posts (Twitter, Facebook, Google+, LinkedIn, Instagram, Pinterest)
  • Business blog posts
  • Online press releases
  • Individual web pages focuses on a product or service
  • Paid advertising links
  • Pay-per-click links
  • Landing pages
  • Local business listings
  • Mapping apps
  • Articles
  • Image results

Don’t Be Satisfied With Just an Appearance

We want all of our clients to strive to make their businesses No. 1 on search engine results pages. If you’re satisfied enough with just appearing on the first page of Google, then this aggressive strategy may not be right for your business. But we find it hard to believe that any business owner would be satisfied with a single appearance. On a search engine results page, each link that is dedicated to your website or business is a link that is not dedicated to the competition. Every time your business appears on the front page is an opportunity that your competitor did not take. Don’t allow your competition to take over a page just because you’re satisfied with one or two links. Dominate the page, beat out the competition, and let your consumers find you with ease. We guarantee your business will appear throughout the page rather than just the top spot.

Search saturation gives your business the advantage of owning the market for certain keywords. It also gives your business a clear advantage for click-throughs and potential consumers, which can improve your conversions and maximize your ROI. If you want to take your search engine rankings to the next level, ask about our search saturation services.